4-ways-chiropractors-can-boost-bookings-before-thanksgiving

4 Ways Chiropractors Can Boost Bookings Before Thanksgiving

ByWilliam Bronson

The Holiday Slowdown Is Real, But It’s Preventable

November can sneak up fast on Texas chiropractors. Patients are distracted, families travel, and those “I’ll schedule after the holidays” excuses start stacking up. The good news? A few small, compliant marketing tweaks this month can keep your schedule full right through Thanksgiving.

Here are four proven moves to keep your phones ringing and your tables full, all 100% within Texas advertising rules.

Refresh Your Google Business Profile

Your GBP is often the first place patients look before booking.

  • ✅ Post a quick “Thanksgiving hours” update (Google likes freshness).
  • ✅ Add a short educational post about holiday stress or travel posture.
  • ✅ Upload one new photo of your clinic or team each week.

Pro Tip: Include your town name and “chiropractic care” naturally in your captions, not stuffed keywords; just friendly, local phrasing.

Send a “Gratitude Check-In” Email

Instead of a discount offer, write a short email thanking your patients for trusting you this year. Add one simple line:

“If your back or neck is feeling the strain of holiday prep, we’re here to help before the rush.”

No urgency, no claims; just genuine appreciation that sparks bookings.

Update One Blog Post for the Season

Google rewards freshness. Pick a blog from earlier this year, tweak the intro for the holidays, and republish.
Example:

“Holiday travel can be rough on your posture. Here are three ways to stay aligned on the road.”

Add “Holiday” to the title and meta description to capture seasonal searches.

Run a “Give the Gift of Wellness” Campaign

Gift certificates are a compliant, community-friendly way to generate bookings. Create a printable or digital “Gift of Wellness” card that patients can buy for friends. Focus your messaging on health and appreciation, not discounts or promises.

Takeaway

The chiropractors who stay visible through November are the ones patients remember in January.
A few intentional updates now: your GBP, one email, one refreshed blog, and a gift certificate promo can carry you smoothly into the holidays.

If you’d like compliant help setting up your own November content plan, reach out anytime.

📞 (817) 382-1902 | bi**@************on.com

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