FAQ

Frequently Asked Questions

Helping Texas Chiropractors Grow Safely and Confidently
Following Texas Chiropractic Advertising Rules

What exactly does William Bronson Marketing do?

I specialize in compliant content and compliant marketing for Texas chiropractors.
That means I create SEO-friendly articles, city pages, topic maps, and social media content that help your clinic attract patients without risking violations of Texas Board advertising rules.

I also have decades of experience leading full-stack marketing initiatives for companies with large budgets. So, I can perform design and optimization functions, ad creation, ad management, and much more. However, I believe in organic SEO content because I’ve seen the powerful impact it has on businesses over time. Imagine a dam breaking. It doesn’t happen all at once. First is a crack, followed by a trickle, then a gush before it gives way. It’s the same with organic content. Coupled with a strategic advertising plan, proper website architecture and linking strategies, content can amplify you above your competitors quickly.

What makes your service different from other marketing companies?

Most agencies know marketing. Few understand Texas chiropractic compliance and the profession in general.
Because my family has been in chiropractic since 1925, I know both the heart of the profession and the regulations that protect it. I grew up knowing that my health wasn’t held hostage by prescription drugs.
Everything I deliver is written with Texas chiropractic laws and rules in mind: accurate, ethical, and professionally optimized for search engines. Ethical chiropractic SEO is different than optimizing for the burger spot down the street. It’s special.

Are your articles and website copy fully compliant with Texas Board rules?

Yes.
All copy is created in alignment with Texas chiropractic advertising standards under 22 TAC §77.1 & §77.4, and the Texas Occupations Code §201.502(9), and is reviewed for compliance before delivery.
You’ll receive ready-to-publish articles that meet your local strategy, SEO standards, and Board expectations.

How much does it cost to get started?

You can start with one article for $75 or choose a monthly plan.
Plans range from $300 – $1,500 per month, depending on volume and add-ons like city pages or social media repurposing.
There are no setup fees or contracts, just clear project-based pricing.

Do you only work with chiropractors in Texas?

Texas is my specialty because of my family history and familiarity with state regulations.
However, I occasionally assist chiropractors in other states when projects don’t conflict with local advertising laws.
Every engagement begins with a quick compliance check and a phone call.

Can you help with existing website content or compliance reviews?

Absolutely.
I can audit your current website for compliance, SEO, and messaging consistency, then recommend or rewrite sections that need improvement.
It’s a simple, one-time service that many clinics use before launching new campaigns.

How soon can I expect results from SEO and content marketing?

Organic SEO growth typically takes 3–6 months depending on competition, website age, and posting frequency.
However, many clinics notice improved patient inquiries within the first month once fresh, relevant content is added.

Will you handle posting or just deliver the content?

Both options are available.
Most clinics prefer to receive ready-to-publish Word or Google Doc files, but I can also post directly to your website or social platforms if access is provided.

Do you provide graphics or just written content?

All core services focus on written content, accompanied by a featured image, upon request.
For social repurposing, I can include branded templates and custom image suggestions that match your color palette. You can post them yourself or just let me do it.

How do I get started?

You can:
Order your first article → Start With One Article – $75
Or call for a free consultation – Contact Page.
Once we discuss your clinic’s goals, I’ll recommend the right mix of content and strategy for your needs.

What happens to information I send through your contact form?

Your information is kept confidential and used only to respond to your inquiry.
Details are never sold or shared, as outlined in our Privacy Policy.

Can you guarantee page-one rankings?

No ethical marketer can guarantee that, and anyone who does should raise red flags for you.
What I do guarantee is that your content will be structured according to Google’s best practices, locally optimized, and compliant, which gives you the best possible foundation for ranking success.
However, I’ve seen first page rankings in as little as a week in certain situations. What I guarantee is that you will improve consistently in your market for top results to specific keywords.

Will adding more city pages or blog posts help my SEO?

Yes, when done strategically.
Consistent, unique content targeting nearby towns or conditions signals authority to Google.
My Topic Maps ensure you publish the right pages in the right order, so growth compounds rather than overlaps.

Can I request topics for my articles?

Of course!
You can supply topics, or I can create them based on keyword research and chiropractic trends.
Either way, you approve every article before it’s published.